131 million online video users worldwide by 2010
August 13th, 2006 Zeid Nasser (Admin)
The numbers speak for themselves and marketers must pay attention. The future of TV commercials is online.
A recent report at eMarketer highlights the huge potential of online video content worldwide, showing that it will grow from 13 million households in 2005 to 131 million households in 2010.
One of the drivers behind this growth is the widespread adoption of broadband (DSL), and it is predicted that by 2010 there will be 413 million broadband households worldwide, up from 194 million in 2005.
eMarketer also reveals some interesting statistics on the US online video market, with detailed profile of YouTube users by age. The results are worth a look.
Entry Filed under: International,Online,Research