Adidas ‘save’ the best for last
The World Cup is 10 days away and marketers are now showing the public their best ideas in every media.
Adidas has installed several stunning, massive outdoor structures in Germany onto bridges that cross highways.
The structure carries a poster image of Oliver Kahn, German’s national team goal keeper, in ‘full stretch’ reaching out to make a save with the visual also including the offiicial WorldCup ball by Adidas.
Very impressive.
Surely, throughout June there will be much more advertising creativity coming from the World Cup for all of us to see.
Stay tuned!
5 comments May 29th, 2006
