Book pages always ‘can be displayed’
This is a simple concept, that smartly highlights one of the frustrating aspects of reading material on the Internet. Sometimes, it’s just not available for some reason, hence the dreaded statement we get everyday: ‘page cannot be displayed’.
BooksPlus, a bookstore, want to remind us that when you’re reading a book, the page is always there.
This again opens up the debate of print versus online. No matter how digital our lives become, there’s always going to be a time and place to enjoy a book.
See the full image and other advertisements by BooksPlus in this campaign at Advertising For Peanuts.
Add comment July 20th, 2006
