Archive for August 10th, 2006

Headline: Smoking causes lung cancer. Eventually.
Here’s yet another public service advertisement from Oman, published with the support of the Oman Economic Review.
The idea of shaping the tar in the cigarette filter like human lungs is quite creative.
Agency: UMS, Muscat-Oman
Art Director: Rakesh Radhakrishnan
Copywriter: Shanty Mathew
Photographer: Sayed Fasiuddin
August 10th, 2006

Yesterday, a solidarity campaign under the name Faces for Lebanon was launched in Kuwait, with press ads in Al Qabas and Assyasah and a campaign booth in Sharq mall. The campaign is centered around the a website, faces4lebanon.org, which aims to collect the largest possible number of images of people’s faces and their messages of human solidarity.
According the the campaign’s organizers:
faces4lebanon.org seeks to demonstrate the solidarity of people with Lebanon and the Lebanese people. Millions of people around the world are calling for an immediate halt of all acts of aggression against Lebanon, and the humanitarian catastrophe that is worsening everyday.
faces4 lebanon.org aims to spread the words of millions who want to send a message to the world that they are against all acts of violence and aggression. By publishing your photo on faces4 lebanon.org, you will contribute to the buzz we want to create globally and attract as much media attention as possible in a highly civilized and unique manner. Furthermore, your contribution will document the world’s solidarity with Lebanon and the widespread infuriation from this aggression on Lebanon.
Conceived and developed by toot, and supported by the Kuwaiti Ebsar Media Holding Group, the campaign will push ahead in the coming few days with online, outdoor and press ads as well as events.
August 10th, 2006
Alright. Before you misunderstand this ad message (who can blame you, with an image of dropped trousers and a hotel logo), please note that the cartoon character in the ad is Obelix (of Asterix and Obelix) who is a ‘plus size’ character.
But, since he started going to the fitness club at Hilton Abu Dhabi, he lost weight and that explains how his waist has shrunk and, therefore, the ‘dropped trousers’.
Now, tell us what was the first thing you thought of
Agency: TEAM/Young & Rubicam, Abu Dhabi, UAE
Art Director: Krishnagopal Kodoth
Copywriter: Maria Rego Menezes
Creative Director: Satyan Nair
Graphic Artist: Shajil Anthapan
Production manager: Maher Daouk
Digital Illustrator: Sumeda Rathnapala
Via [Ads Of The World].
August 10th, 2006