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AC Delco’s “Book of Yes”

November 3rd, 2009 Zeid Nasser (Admin)

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Advertising Agency: MEMAC OGILVY & MATHER, Dubai

Via [DubaiLynx]

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Entry Filed under: Agencies, BTL & Direct, UAE



2 Comments Add your own

  • 1. restless  |  November 3rd, 2009 at 9:11 am

    interesting, but Western union already launched a campaign based on the “Yes” concept! ,,, i think the campaign is still running in Dubai. !!

  • 2. Booyakkasha  |  November 3rd, 2009 at 9:32 am

    I would love that book if they were my employer.

    We don’t pay you well, you are treated like shit and even more so depending on your nationality and oh, heres a book about how to say yes to every request from a customer.

    Outstanding motivational material for employees, a beautiful piece of communication from the people at the top that treat you like crap everyday.

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