Adidas ‘save’ the best for last

May 29th, 2006 Zeid Nasser (Admin)

Kahn Outdoor

The World Cup is 10 days away and marketers are now showing the public their best ideas in every media.

Adidas has installed several stunning, massive outdoor structures in Germany onto bridges that cross highways.

The structure carries a poster image of Oliver Kahn, German’s national team goal keeper, in ‘full stretch’ reaching out to make a save with the visual also including the offiicial WorldCup ball by Adidas.

Very impressive.

Surely, throughout June there will be much more advertising creativity coming from the World Cup for all of us to see.

Stay tuned!

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Entry Filed under: Creative,Outdoor


  • Oke Müller

    TBWA Berlin did it again!

    THIS IS BIG!

  • Zeid Nasser (Admin)

    Indeed. The biggest outdoor ad I’ve seen.

    But, then again, I’m sure some reader of this blog will prove me wrong soon.

    Thans for your comment Oke.

  • Klaus Cordeiro

    But it’s not a Nike action… It’s Adidas!!!
    Including the official WorldCup ball by Adidas.

  • Zeid Nasser (Admin)

    That’s right Klaus!

    The headline says Adidas, but the text says Nike…. twice.

    Sorry!

    Will correct now.

  • damien

    this work is excellent


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