May 11th, 2006 mediaME Editor
A financial software solution for advertising agencies, called Maconomy X, is being promoted through an AdverGame.
The game’s called “Catch Time â€“ on Time” and it’s about a challenge that any ad agency executive will recognize: get your people to submit on time.
In this game, as you would expect, the people in the creative department are very reluctant to deliver on-time, and make all sorts of comments.
Now that’s realistic!