Animals need their skin too ……

August 16th, 2007 Zeid Nasser (Admin)

 PETA lying

PETA Torso

PETA Back

Click Images To Enlarge 

Advertising Agency: JWT Kuwait
Executive Creative Director: Mazen Fayad
Art Director: John Thottan
Copywriter: Laila Al gharabally

Via [ mediaME ]

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Entry Filed under: Agencies,Creative,Kuwait


  • http://www.ragejoadv.com restless

    Not provocative enough to Deliver the message!

    i dont like .. sorry

  • AERO

    Could be an interesting concept to explore, but terrible execution unfortunately. QUestion: are these ads ever gonna run in the middle east? (i doubt it)

  • http://248am.com Mark

    No not the middle east but they are getting released in the US.

  • kre8tive

    Aside from being DTD, this is a total rip-off.. Oh Boy, you guys over at JWT Kuwait have not much load these days, Have you? Who are you bu*****ting? Next time work on something believable, to be released in the US? gimme me break!

  • http://248am.com Mark

    Well you are free to believe whatever you want but these ads were already approved by PETA and the CD was sent to the US for release. If you don’t believe me you can email them and ask. If it turns out not to be true I will go around naked for a day protesting animal cruelty. Sounds fair?

  • kre8tive

    Fair. Also when that happens, you could send me a picture of you naked,yeah?

  • http://248am.com Mark

    That won’t happen since what I said is true so you will just have to imagine it ;)

  • kre8tive

    Come on Mark, true it is to you.. It’s to see is to believe in my part, mate :-) And if I’m gonna imagine it, I bet you wouldn’t like it how’d you look :-D

  • Adchemist

    OFF TOPIC: Is this Gay model workin in JWT Kuwait LOL?

  • kre8tive

    I guess there’s alot of ‘em workin there.. LMFAO (nah.. Kiddin’)

  • az

    Its people like you who stop the middle east from moving forward. Your comments are so supid and childish. Its like all your work is out of this world and you have the right to talk bad about other people’s work, I say If you dont have any constructive critism then keep it to yourself. This is not a battle field.

  • http://248am.com Mark

    lol no the model doesn’t work here, sorry to disappoint you guys ;)

  • kre8tive

    There you go, Adchemist.. No Gays workin’ at JWT Kuwait, It’s only the ad that is :-D

  • Zoro

    This kind of work has been done for the same cause in US & Europe in the early 90′s with a much production values.

  • Edz

    Before i give a comment i would like to know the ff.

    Target Audience of the Ad
    Objective of the ad

  • kre8tive

    Edz, you’re joking right? This kind of ads are so friggin’ generic* and been seen for a thousand or even millions of times, I think your question is a bit too late for now.. Which planet you come from btw?

    * all-embracing, broad-minded, charitable, comprehensive, cosmic, cosmopolitan, diffuse, eclectic, ecumenical, extensive, generic, global, inclusive, indeterminate, large-scale, liberal, open-minded, planetary, receptive, tolerant, unbigoted, universal, unprejudiced, unsectarian, whole, wide, world-wide, worldly

  • creative rules

    This type of message needs to reach out, grab you by the balls and make you squirm.

    It didn’t.

    Nice try though and I agree these ads would never ever run in the ME.

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  • http://www.bloganubis.com Louai Alasfahani
  • http://www.bloganubis.com Louai Alasfahani

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