
Click Image To EnlrageÂ
Advertising Agency: Team Y&R, Abu Dhabi
Executive Creative Director: Trevor Purvis
Creative team: Sherif Mokbel, Terrence Baraketh
Copywriter: Maria Menezes
Photographer: Sherif Mokbel
via [ ads of the world ]
June 13th, 2007

The Times and The Sunday Times, two well known newspapers in the world, will publish their international editions in the Middle East starting this May.
Licensing for The Times and Sunday Times in the region has been acquired by Saudi-based SAB Media. The paper will be published seven days a week and will be available in retail outlets or by subscription. The international editions are edited in London and will be printed in the UAE.
A recent survey found The Times to be the most trusted newspaper in the UK. It has one of the largest pools of foreign correspondents, with reporters based in locations around the world, including Beijing, Baghdad, Bombay, Delhi, Madrid, Moscow, New York, Paris, Tokyo and Washington.
The Sunday Times edition provides analysis of the week’s news stories, along with expanded coverage of sports, entertainment, lifestyle, food, travel and the arts.
The international edition will be published seven days a week, at 64 pages, with a 96-page Saturday edition and the 96-page broadsheet Sunday Times. In the UAE, the retail rate will be AED 7 for the daily edition and AED 15 for The Sunday Times; subscription rates will be AED 5 for the daily and AED 12 for the Sunday paper, with comparable rates around the region.
Via [ mediaME ]
May 20th, 2007
It’s a sign of the times. The world’s oldest newspaper, which has been in circulation since 1645 and founded by Sweden’s Queen Kristina, has dropped its paper edition and now exists only online!
It’s called Post-och Inrikes Tidningar and became a Web-only publication on January 1, 2007.
The first editions, which were more like pamphlets, were carried by courier and posted on note boards in cities and towns throughout Sweden. Today, Post-och Inrikes Tidningar, which means “mail and domestic tidings,” runs legal announcements by corporations, courts and certain government agencies — about 1,500 a day.
Here’s the Wikipedia entry about this newspaper.
Read more at CNN.com.
February 7th, 2007
This is an interesting advertisement published in the Tehran Times newspaper on behalf of a group called Danes for World Peace. AdPunch reveals that they’re actually a Danish street art group, Surrend.
The first letters of each statement (each line) read as ‘SWINE’.
Via [ AdPunch ][ Best Rejected Ads ]
February 1st, 2007
Creative Agency: Brandcom, Dubai
Creative Director: Manoj Ammanath
Copywriter: Manoj Ammanath
Art Direction: Jeevan Doddanagudde
Via [Jazarah!]

January 15th, 2007