Posts filed under 'Newspaper'
Although we focus on advertising related topics here on AdBlogArabia, these caricatures by Imad Hajjaj have grabbed my attention, and it seems he is focusing on a message of the total instability in this part of the Arab World, with Iraq, Palestine and Lebanon all in turmoil.
It is worth taking a look at these creative caricatures which have been published over the course of the past two months at Mahjoob.com and Al Ghad newspaper.
December 13th, 2006
< 
You Decide.
Moryarti writes: “This is an initiative by Emirates Today. It says that, as of Monday Nov 13th, images of vehicles jumping Dubai’s red lights will ornament this page. Shame is the name of the game here and this strategy worked like a charm in early 90s with a similar campaign targeting thugs that harassed women in streets and malls.”
Interesting! Can anyone out there tell us who’s the advertising agency, and some other credits for this idea?
Via [Dubai Consumer Mirror]
November 15th, 2006
The UK’s Daily Mail and General Trust has revealed that Associated Newspapers, its national newspaper division, has acquired 60% of Dubai based Catchpole Communications for $7.2m.
Catchpole publishes Dubai’s free English language newspaper 7Days.
Via [AmeInfo]
October 23rd, 2006
On 19th of December 1994 the United Nations General Assembly declared that 16th of September as the International Day for the Preservation of the Ozone Layer.
This ad from TEAM Y&R Abu Dhabi reminds people of the threat that arises with the exhaustion of the ozone layer.
Project: International Day for the Preservation of the Ozone Layer.
Brief: Communicate the threats with the depletion of the Ozone layer.
Creative agency: Team Y&R, Abu Dhabi.
Executive creative director: Trevor Purvis.
Creative team: Sherif Mokbel, Terrence Baraketh.
Photographer: Sherif Mokbel.
Exposure: UAE Press.
Via [Jazarah!]
October 5th, 2006
Yes, this is indeed an image meant to be George Bush as a child. Disturbing, isn’t it? There are also other images of world leaders, as children.
It’s an advertising campaign for German newspaper Welt Kompakt, by an agency called Jung Von Matt.
The idea seems to be announcing that the size of the newspaper has changed, but the news is still big.
Also, that this is a newspaper that future decision makers will read (new size, new generation).
But, I’m not so sure this message is considered positive in Germany, seeing as George Bush is not popular there and the idea that the “George Bush’s of the future” are reading this newspaper could put off the public.
Via [Twenty Four].
September 10th, 2006
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