online prescription solutions
online discount medstore
pills online
buy lorazepam without prescription
xanax for sale
buy xanax without prescription
buy ambien without prescription
ambien for sale
buy modafinil without prescription
buy phentermine without prescription
modafinil for sale
phentermine for sale
lorazepam for sale
buy lexotan without prescription
bromazepam for sale
xenical for sale
buy stilnox without prescription
valium for sale
buy prosom without prescription
buy mefenorex without prescription
buy sildenafil citrate without prescription
buy adipex-p without prescription
librium for sale
buy restoril without prescription
buy halazepam without prescription
cephalexin for sale
buy zoloft without prescription
buy renova without prescription
renova for sale
terbinafine for sale
dalmane for sale
buy lormetazepam without prescription
nobrium for sale
buy klonopin without prescription
priligy dapoxetine for sale
buy prednisone without prescription
buy aleram without prescription
buy flomax without prescription
imovane for sale
adipex-p for sale
buy niravam without prescription
seroquel for sale
carisoprodol for sale
buy deltasone without prescription
buy diazepam without prescription
zopiclone for sale
buy imitrex without prescription
testosterone anadoil for sale
buy provigil without prescription
sonata for sale
nimetazepam for sale
buy temazepam without prescription
buy xenical without prescription
buy famvir without prescription
buy seroquel without prescription
rivotril for sale
acyclovir for sale
loprazolam for sale
buy nimetazepam without prescription
buy prozac without prescription
mogadon for sale
viagra for sale
buy valium without prescription
lamisil for sale
camazepam for sale
zithromax for sale
buy clobazam without prescription
buy diflucan without prescription
modalert for sale
diflucan for sale
buy alertec without prescription
buy zyban without prescription
buy serax without prescription
buy medazepam without prescription
buy imovane without prescription
mefenorex for sale
lormetazepam for sale
prednisone for sale
ativan for sale
buy alprazolam without prescription
buy camazepam without prescription
buy nobrium without prescription
mazindol for sale
buy mazindol without prescription
buy mogadon without prescription
buy terbinafine without prescription
diazepam for sale
buy topamax without prescription
cialis for sale
buy tafil-xanor without prescription
buy librium without prescription
buy zithromax without prescription
retin-a for sale
buy lunesta without prescription
serax for sale
restoril for sale
stilnox for sale
lamotrigine for sale

Coca Cola changing color??

June 13th, 2006 Humeid

Watching the world cup over the past few days I noticed something weird. The Coca Cola logo is appearing in all sorts of colors, besides the usual red. I noticed the usage of blue, yellow and green already! Has anyone out there noticed this?

It’s really strange. I looked around the web to find any info or picture but could find any. Will we soon see blue Coke cans? (can you even imagine that!).

UPDATE: The mystery is apparently solved. And I feel a bit, what shall I say, “absent minded”. It the colors of the teams shirts for each particular game! Thanks go to Eddie for pointing this out!

Related Posts with Thumbnails

Entry Filed under: Brands,In-Game Advertising


  • Mazen

    Yeah, I have noticed that too, It is pretty strange I would say. I just cannot imagine all sort of colored cans, although I must admit that is kind of cool to see.

  • Chris

    I think the color scheme is really poor ….their pitch-side advertsing is barely identifiable when watching the world cup on TV and when the cameras are at a wide angle it is unrecognisable as being our good old friends from coke …….

  • Lowfields

    Don’t panic, everyone, we probably won’t be seeing odd-coloured cans… it’s all part of Coca-Cola’s football strategy that started with their sponsorship of the English Football League (the three division directly beneath the Premiership).

    When they launched the partnership, their visual campaign placed the distinctive script of Coca-Cola in the colours of each of the 72 teams invovled – each banner became the Coca-Cola presence at that club’s stadium. So, the pitchside ads for Coca Cola at Leeds United’s Elland Road ground would only ever appear in white, blue and yellow, not the more traditional red and white – which for us Leeds fans are the colours of the despised Manchester United.

    It’s obviously Coke’s way of ingratiating themselves with each club and so avoiding the perils of club partisanship, which has damaged the sales of products with close ties to certain clubs. For instance, when Manchester United launched their deal with Vodaphone, it was reported that there was a total of 30,000 subscription cancellations in Yorkshire and Liverpool over one weekend!

    To see all the variations (and some in Scotland, too), go to: http://www.coca-colafootball.co.uk/footballleague/wallpaper.asp

  • http://www.arabesquerhabsody.com Ohoud

    Pop art kicking in again?

  • begum

    you know several years back coke tried a marketing strategy where they changed the color of the coke cans to purple to see what people would do. People actually shut the door & thought they were out of coke and it was unsold bc people only associate the color with the product. So I doubt we will be seeing any color changes on cans anytime soon..

  • http://omernos.blogspot.com omar

    Ahh Ok!
    for the teams!

    I see, it could get pretty fugly though. I dunno whether I would like to see Coca Cola in Yellow, Green or even Blue. Blue is official for Pepsi of course! hehehe

    Bass seriously, imagine a blue Coke can…
    now THAT would make something! hehehe

    omar

  • Bilal Zaiter

    Advertising wise i might agree that the guys at Coca Cola decided to do an ” ingratiating ” job with the soccer teams.

    Branding wise, i doubt this is the only reason behind the Coca Cola colors . I see they are planning for a more vibrand dynamic cans. Yahh as omar just said ” Imagine a blue coca cola can!” does it realy hurt ? you got to consider there will be a variant scheme of colors . Oh poor pepsi the guys at pepsi will look so ” conservative – only one color ” . again the ” FINAL woRd CUP” goes to teh compnay that will be listening to the ” CSDs customers “, their trends and their prefernaces . How much do they make their purchasing decisions based ont he color of the can ! . and i doubt it so much that coca cola had missed out this homework , other wise how come they launched the blak coca !?

  • Zeid Nasser (Admin)

    Our conversation about Coca Cola’s changing colors at the World Cup has attracted the interest of Italian bloggers.

    See here, among other things that have been linked to at AdBlogArabia.

    http://www.spotanatomy.info/index.php?s=arabia&sentence=sentence

  • http://ilikecheese man

    poor pepsi:( ,
    man


MIDDLE EAST ADVERTISING & MEDIA JOBS
    Find more jobsPost a job

    Calendar

    September 2014
    S S M T W T F
    « Apr    
     12345
    6789101112
    13141516171819
    20212223242526
    27282930  

    Most Recent Posts