DHL Heavy Weight even makes animals look light!
June 29th, 2008 Zeid Nasser (Admin)
 
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Advertising Agency: Adams Advertising Cairo, Egypt
Creative Director / Art Director: Ahmed Nabil
via [ Ads of The World ]
Entry Filed under: Agencies, Creative, Egypt
11 Comments Add your own
1. kre8tive | June 29th, 2008 at 8:49 pm
DHL turned WWF.
2. amre husseini - AKA BITEME | June 29th, 2008 at 9:42 pm
??? just because its simplistic doesn’t make it good, I dont like this at all…
3. restless | June 30th, 2008 at 8:16 am
i agree with amre, one other thing i did something similar 7 years ago
4. Marc | June 30th, 2008 at 12:23 pm
Agree with all above..what exactly are these ads communicating?
DHL keep animals at a distance? Or DHL make animals small?
Where is the ‘lightness’ being communicated. I think the creatives are confused and have not thought this through at all.
Another missed opportunity.
5. AbdallaH SumriN | June 30th, 2008 at 10:25 pm
to me this is lame
6. khansa'a M. AbuNaji | July 1st, 2008 at 10:18 am
simple but stupid ..
7. ziad hamdan | July 1st, 2008 at 9:41 pm
Like the concept, but not for Animals, Nobody in this world would send animals by DHL
8. Maissy | July 2nd, 2008 at 7:14 am
Simple is good. But not for this one.
9. Louai Alasfahani | July 3rd, 2008 at 11:24 am
Minimalism
did it run
10. Moey | July 3rd, 2008 at 5:52 pm
totally with amre
11. kre8tive | July 4th, 2008 at 10:13 pm
Ahmad Nabil, please provide Louai Alasfahani some details of your media insertions or else… this guy wouldn’t stop asking.
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