Ad Blog Arabia

Don’t let breast cancer eclipse your life

October 31st, 2006 Zeid Nasser (Admin)

Don’t let breast cancer eclipse your life. Examine yourself today.

October is the month for Breast Cancer Awareness. Breast Cancer affects 1 in every 9 women worldwide. The best means of protection is self examination, for early detection.

Thanks to Vinayak Adate from Liwa for sending this ad. He says: To highlight the need for Breast Self Examination, Liwa Advertising conceptualised this ad which shows the moon being eclipsed, denoting how breast cancer could eclipse your world, your life.”

Project: Breast Cancer Awareness
Client: Wall Street Exchange
Creative agency: Liwa Advertising, Dubai U.A.E.
Creative director: Suhas Rege
Copywriter: Shanty
Art director: Vinayak Adate, Sajeev Nair
Graphic Artist: Tarun Ghosh

Entry Filed under: Agencies, Creative, Non-Profit, UAE