Comments on: EPICA Bronze winner: Acne like jagged walls

By: Creative Rules

Creative Rules — Sun, 06 Jan 2008 00:27:03 +0000

Getting back to this idea Samer and Rajaa.

I always saw them as being actually stuck on jagged walls around Beruit.

Did you also stick them on walls ?

Or did the ads just appear as we see them?

If you put them up as real posters I would opt for the large headline approach.

As ads the way we see them above the faces still work…but not as strong (in my opinion.)

Either way it’s a fresh way to do acne advertising… nice one guys.

By: biteme

biteme — Tue, 01 Jan 2008 08:54:09 +0000

Now you want me to stop responding to your posts? You should have done me that favor a long time ago…unfortunately you’re the same retard as you were in 2007…That’s clearly not what you meant on the other post, unless for some reason you can read arabic headlines but not body copy…

By: Fred

Fred — Mon, 31 Dec 2007 21:21:07 +0000

Your lack of intelligence and comprehension ability has now reached a new low.

If you bothered to read my post correctly you’d understand we were all talking about the long BODY COPY in the burning passport ad. And my point was that people don’t read BODY COPY anymore,

Never did I say they don’t read Headlines.

And yes alot of the time you don’t even need a headline because the visual does all the work.

Look through Archive and you’ll see that most of the work there is driven by the visual.

The VISUAL here is the rugged walll and the headline takes you there,

And please do me a big favour…stop responding to my posts.

I’d much rather communicate with people who know what they’re talking about.

By: biteme

biteme — Mon, 31 Dec 2007 10:30:12 +0000

What’s kind of confusing here Fred is that on this blog you are insisting on “showing a large headline” (read above in your post number 14) and then on your blog regarding the grey ad (since you dont read arabic) you said “no one reads copy anymore.” so which is it…do we use large striking headlines or do we go with the assumption that no one reads copy anymore…?

By: Fred

Fred — Sun, 30 Dec 2007 20:20:45 +0000

Thankyou Vegas for clearing up at least one of the many user names.

Now getting back to the subject of this campaign.

If they had done what I suggested above it would have won a gold instead of a bronze.

By: biteme

biteme — Sun, 30 Dec 2007 13:22:03 +0000

Whoopsi Fred the retard…thank you vegas…my regards to Habib if you see him:)

By: Vegas

Vegas — Sun, 30 Dec 2007 13:07:14 +0000

Hey Fred, just to clear things up for you I go by the name Vegas because that’s my name.

Feel free to ring me at ImpactBBDO Abu Dhabi if you want
+97124457497.

xxxx

By: Fred

Fred — Sun, 30 Dec 2007 12:13:45 +0000

You’re so confused you don’t know if you are Vegas, Biteme. Lions Rules. Commeneter or even simply Amre.

Didn’t hear from Vegas but then….. we just have haven’t we.

By: biteme

biteme — Sun, 30 Dec 2007 12:04:36 +0000

The elevator goes all the way up with me and I quoted directly from your blogs or are you changing your opinion for a third time on the same blog? This blog was a better place before you showed up…

By: Fred

Fred — Sun, 30 Dec 2007 11:47:56 +0000

The elevator doesn’t go all the way to your top floor does it?

I said the face AND the headline together…derrrrr

Love to hear from Vegas.

Better come up with something pretty convincing.