Move it as is..

September 17th, 2010 Zeid Nasser (Admin)

Advertising Agency: Promoseven, Saudi Arabia
Executive Creative Director: Ahmad Beck
Art Director: Ahmad Beck, Ramero Firmeza
Photographer: Steve Kozman
Copywriter: Ahmad Beck
Retoucher: Amin Daw, Standby Production

Via [mediaME]

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Entry Filed under: Agencies,Creative,Saudi Arabia


  • restless

    if i want to move it AS IS then why i am moving :) ,,, that’s lame

    anyway, understood the idea, but the message should be more focused and the art direction could have been better,,, missing depth and the box looks a bit too stylized ,

    if its me who is doing this i would have focused more on specific Pieces not the whole house ,,,

  • http://www.bored.com moe fara

    i like this.
    i think logo and message should be out of the box tho.

    niceeeeeeeeee

  • Bob

    Finally some creative stuff coming out from Saudi Arabia! Did they just wake up? Great campaign by the way. Don’t mind the lack of depth. The third piece is the most well art-directed.

  • http://www.bored.com moe fara

    now ofcorse by saying “nice i like this” i meant it’s only good for showcasing purposes.. other than that it doesn’t work for me cuz in real life it ain’t campaignable. i can see these ads in newspapers but not in out doors..

  • kre8tive

    Home Centre, anyone?

  • http://www.bored.com moe fara

    Bob, as if the place you’re coming from is any better.

  • restless

    Bob Dylan :)

  • Mr. eh

    Not new idea, but i like the execution

  • Bob

    Do you actually know where I come form?

  • http://www.bored.com moe fara

    I care-less actually.
    (DAMN how good it feels to say this)

  • http://www.publicisgraphics.com.jo amre husseini – AKA BITEME

    Although at a first look, I really like the concept, I agree with RESTLESS that the line is very weak. Also I have the weirdest feeling that I have seen this somewhere before….

  • restless

    i also have the same feeling…. have seen something similar somewhere,, i will try and look for it.

  • Copycathunter

    Look no further, it’s exactly the same concept as this one:: http://trendland.net/2009/11/13/ikea-delivery-ad-campaign/

    But with a worst way to visualize it of course…

  • restless

    Ikea Delivery Campaign is way much better ( idea & execution)

  • Guest

    Copycathunter, how is that the same idea?
    The execution here is totally different. The only similarity is in the selling point . Can’t two different products talk about the same benefit anymore? So if Ikea has delivery, no other company can offer the same service?
    Copycats are bad, but so is ignorance.

  • Original (eh)

    @Copycathunter: It’s not the same my friend.

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