One Bulb at a time
November 14th, 2009 Zeid Nasser (Admin)
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Advertising Agency: Y&R, Dubai
Executive Creative Director: Shahir Ahmed
Creative Director: Joseph Bihag
Art Director: Ashraf Majiet
Copywriters: Keshav Naidu, Lee De Guzman
Group Account Director: Daymonde Marks
Account Manager: Uday Desai
Via [DubaiLynx]
Entry Filed under: Agencies, BTL & Direct, UAE


5 Comments Add your own
1. YALLA 123 | November 15th, 2009 at 4:15 pm
What a wasted opportunity.
More crap from Y&R.
2. eh | November 15th, 2009 at 11:42 pm
Planet is doing well just Saving ur minds….
I don’t know whats happing with Y&R dubai…
shame on u..
3. restless | November 16th, 2009 at 1:02 am
what is this about? didn’t get it !
4. Saffah | November 16th, 2009 at 5:44 pm
good one Y&R.
It’s about saving the environment, reducing global warming or the endangered species.
A study says, if every household in the US replaced just one regular incandescent light bulb with a compact fluorescent light bulb, it would prevent 90 billion pounds of greenhouse gas emissions from power plants, the equivalent of taking 7.5 million cars off the road.
5. amre husseini - AKA BITEME | November 16th, 2009 at 8:00 pm
So if Nakheel has taken on the cause of saving the planet (1) are they going to stop killing marine life with their dredging (2) are they now making a commitment to replace all the light bulbs in the world? The message is good citizenship, but this is a product that’s being sold right?
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