President cheese, inspired by taste

July 25th, 2008 Zeid Nasser (Admin)

 Palette Small

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Advertising Agency: Strategies Cairo,Egypt
Head of Creative Department: Sami Samour
Creative Director: Nayef Zacca
Art Director: Ahmed Ghandour

Via [ mediaME ]

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Entry Filed under: Agencies,Creative,Egypt


  • dozero

    I do not agree with this, the background needs to be more inspirational light color or something, you don’t need the knife i can understand the idea without it, the shadow needs some enhancement.
    You have wasted such a nice idea with the art direction.
    I like the line

  • Ghandour

    Thanx 4 ur comment…i really appreciate that…and about the color i tried many colors and i found this one is the one fits the idea..

  • quick comment

    the palette idea has been so overused for a start but if you must insist on doing it you should have taken more time on the artdirection.
    A. You dont need the line Inspired by taste
    B. I think the knife is a nice touch
    C. The background is terrible! (did you try black)

  • http://www.ragejoadv.com restless

    overused idea with bad art direction, not interesting at all ,,, damn the background is really awful !!!

  • chevan

    i really like this one and obviously i see nice work from strategies… but i think you dont hav to put any line…the visual say’s everything.
    nice work keep it up

  • ad-me

    i like it ..really good art direction but the line has 2 be more twisted…

  • http://www.adsinjordan.com amre husseini – AKA BITEME

    Ok…I think the paint palette as an expression of variety is nice, but seriously overused. The paint brush is very nicely done. The background green is usually associated to health so I have no problem there either…but seriously this ad didnt do it for me…sorry…I get it, understand it etc, but still didnt make me want to try or buy the product….

  • Creative Rules

    The headline has no connection to the visual. There’s no reference to art at all. I agree that the palette is OD. Didn’t mind the background. 3outa10.

  • http://moeys.net Moey

    It is copied from Paragon.

  • http://www.ziadhamdan,spaces.live.com ziad hamdan

    I agree with Creative Rules

  • http://www.sumrin.blogspot.com AbdallaH SumriN

    bad work

  • http://www.a-elhussiny.deviantart.com Akram Elhussiny

    i hate those people who just attack the design or the concept without showing us their talent, i think they just don’t have anything to show but saying pla pla pla.
    and also if we take a look to their works you will find many copies from different deisgns.
    good jop man i respect the comment of creative rules, try to work with that. and keep it up

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