Second-hand books from House of Prose

September 22nd, 2009 Zeid Nasser (Admin)

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Advertising Agency: Brandcom Middle East, Dubai
Creative Director: Manoj Ammanath
Copywriter: Manoj Ammanath
Art Director: Bosky Cherin
Illustrator: Sanu Raju
Creative Group Head: Kamlesh Shankar

Via [DubaiLynx]

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Entry Filed under: Agencies,Creative,UAE


  • restless

    i only got it because i read the title above ,,, i am not sure from the idea behind this ad,, maybe i am missing something !

  • eh

    no. the ad is missing something…

  • Quick Comment

    its missing a good photoshop job thats what its missing. Look at the angle of the hands compared to the body, the hands are separate. From the angle of the body the old man looks like hes half way in the fountain

  • restless

    the idea also is missing something ! ,,, for me it is not clear or interesting enough to deliver the message

  • eh

    message ???? im still waiting for it.

  • http://www.publicisgraphics.com.jo amre husseini – AKA BITEME

    A book that’s been looked at before and before and before and I think the hands being in different places and sometimes with a braclet etc, is part of the symbolism that it was someone else looking or reading that same book.

    To difficult…

  • M Jacob

    The purpose of advertising is…

  • chandi

    really poor creative team

  • jayson

    the old man has problem in reading, he reads sideways!

    classic! :D

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