Snakes & Ladders of smoking

December 10th, 2007 Zeid Nasser (Admin)

 Mar’a

Advertising Agency: UMS, Muscat
Creative Group Head / Art Director: Ramesh P
Copywriter: Arun Rajagopal

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Entry Filed under: Agencies,Creative,Oman


  • http://www.ragejoadv.com restless

    Sorry i dont like

  • =R3@V3R=

    Trying to be clever but not, actually. First of all, cigarettes are NOT drugs and consuming them doesn’t mean your life will take an abrupt dive into hell. There are in fact a lot of successful people who do smoke.
    Secondly, Arab people might not get it because they are not very familiar with Board games (in this case, Snakes and ladders)
    Also it needs a headline.

  • iramo

    not clear, not creative, and also bad execution… sorry guys…

  • Vegas

    I think this could have been good. Cigarettes aren’t drugs, but for anyone who has tried to give up then been drawn back to the evil tubes, or back down the slippery slope, this is a good analogy. But I do agree with =R3@V3R= (if that is your real name) in that it needed a headline to make that link so we could all be saying nice things about it.

    Ssssssssss stop smoking (just kidding)

  • http://ziadhamdan.spaces.live.com ziad hamdan

    bad art direction, if the ciggeretes are snakes, why they are noy wavy?

  • vinit

    to all the genius’s who have commented above. if u think this isnt creative then please up load an ad of yours which is. It is easier to criticize than to create. I like it! dumbos dont!

  • Snake King

    Why are they not wavy?
    Why dont they have little forked tounges?
    Why aren’t they made of snake skin?

    Casue then they would be snakes not SSSSSSSSSigarettes eh bro.

  • http://mp3bravo.com Johnny

    Create it more simple and clear. I like it.

  • Mathew

    Nice idea. (I smell a DM possiblity.)


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