Tasteful advertising that ‘sticks’
June 23rd, 2006 Zeid Nasser (Admin)
This is not a used coffee cup. It’s actually a promotion for a makeup retailer in NewYork, called Sephora.
The idea comes from PromoMedia Concepts, who produced these lip-branded coffee cups . They carry a message regarding the new Sephora store opening.
It would grab your attention, wouldn’t it?
Surely, you’re not the type of person who just puts a cup to his/her mouth without looking at it.
Here are the details at AdAge.
Entry Filed under: BTL & Direct,Creative,International
