The new revolutionary hair lift system

September 19th, 2008 Zeid Nasser (Admin)

Advertising Agency: Impact BBDO, Dubai, UAE
Creative Director: Jennie Morris
Art Director: Srinivasa Rao
Copywriter: Sony Raj. R
Illustrator: Binoy Mohan

Via [ Ads Of The World ]

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Entry Filed under: Agencies,Creative,UAE


  • http://www.adsinjordan.com amre husseini – AKA BITEME

    WOW

  • Dozero

    Done before for veet!!!

  • Quick comment

    great idea but really really badly done, you cant mix photography with that style of illustration.
    they should have donw it all illustration but something more from a medical dictionary

  • http://www.bloganubis.com Louai Alasahani

    I agree about the point made about mixing the illustration with the photography…but it still a nice ad in my opinion…Dozero if it had been done before please e-mail me the link and i will post it on http://www.bloganubis.com with you as the souce.

  • Dozero
  • Creative Rules

    Copied or not it’s a crap idea.

    A hair surrendering? Why? And so what?

    The USP about this shaver is that it actually lifts/pulls the hair out and cuts it so it’s the closest shave. What a great USP and all they do is a badly executed hair surrendering? Off strategy and just…off.

  • restless

    i agree with Creative Rules here, but Veet version of this ad is way much better than this one ,,,,

  • restless

    Damn, i really cant understand how come that a big name like Impact BBDO copy intenationl ideas like this !!! really bad

  • restless

    shame on you Jennie :)

  • http://moeys.net Moey

    Mice.

  • http://www.bloganubis.com Louai Alasfahani

    Nice catch Dozero ;) when i post it can i put your name as the source?

  • Pingback: Surrender « ANUBIS

  • http://www.bloganubis.com Louai Alasfahani

    ?!!!!!!!!!!!!

  • Dozero

    Ok, it was done by JWT Paris about two years ago and i think it won cannes, Louai, do your homework by yourself please :)

  • http://www.bloganubis.com Louai Alasfahani

    if i did then how can you get the credit :)


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