The new Xplod car audio will blow you away

January 28th, 2008 Zeid Nasser (Admin)

SONY Explode Series

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Chief Creative Director: Gilbert S. Semillano
Agency: PENCIL Advertising, Kuwait

Via [ mediaME ]

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Entry Filed under: Agencies,Creative,Kuwait


  • http://www.minxor.blogspot.com Minx0r

    Clean, a bit too clean.

    Interesting but whats up with the anti gravity converse boots? and surely no one will buy a nuclear bomb for a sound system.

    should read, Professionals only :p

  • http://www.ziadhamdan.spaces.live.com ziad hamdan

    WTF is this? is this really an ad for SONY? bad concept, bad idea and bad agency

  • http://www.minxor.blogspot.com Minx0r

    why do you say that Ziad ?

  • http://moeys.net Moey

    Great work from Gilbert as usual…

  • http://www.ragejoadv.com restless

    sorry but this is stupid ,,, why the shoes still there? Affixed by super glue or something? this ad would works better for UHU super glue :)

  • http://moeys.net Moey

    I’m glad gilbert managed to get SONY from FP7

  • Kre8tive

    Same concept but different take on Sony’s global campaign for Explode, I like Singapore’s execution though, it is a great triumph for these guys (Pencil) for winning the Sony account and coming up with creatives like this in Kuwait. Hats Off, Gilbert!

  • http://isound.be Maissy

    So clean! But have to be carefull when using this audio, because you’ll be in the moon seconds after turn it on.

  • http://www.adsinjordan.com amre husseini – aka biteme

    Okay when I first saw it I thought the shoes were supposed to symbolize sperms floating to the egg (being the base speaker) but then I realized I was demented and that the base had knocked the guy out of his shoes. Never saw the explode campaign, but it reminds me of that very old maxwell cassette TV and print ad, with he guy in the chair being blown away by the sound…

  • Tricky

    back to the 80′s

  • http://www.paragonmc.com Louai Alasfahani

    here we go again…when and where was this published?

  • Gilbert Semillano

    Why don’t you find out Louai, and stop sounding like a broken record?

  • Gilbert Semillano

    Al Wassat/ Page 9/ January 15, 2008/ Tuesday.

    Anything else?

  • http://www.paragonmc.com Louai Alasfahani

    thanks…just checking to see that everything is ok. keep up the good work.

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