Tuna that’s fresh and healthy
April 28th, 2009 Zeid Nasser (Admin)
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Agency: Publicis Graphics, Jordan
Creative Director: Nathan J. Ross
Senior Art Director: Nadim Twal
Copywriter: Rami Qaddoumi
Account Handler: Mohammad Abu Adas
Via [ mediaME ]
Entry Filed under: Agencies, Creative, Jordan
16 Comments Add your own
1. SEIF | April 28th, 2009 at 10:34 am
Bad Art Direction … Normal Idea
2. eh | April 28th, 2009 at 10:35 am
I think i have seen something like that… but no problem to see it again, nice headers with bad execution, ya zalameh had lighting??? shadows ?? shades???
3. restless | April 28th, 2009 at 10:41 am
for me the idea is not new and i have seen better executions,, beside that i am not sure from the background and the beam of light above the can , the background is kind gloomy and the flare looks like the door of heaven !
BTW the headline in the first one doesn’t show that the product is fresh “directly from the sea”!! it is more like have a Good time or something !
4. eh | April 28th, 2009 at 10:41 am
Bad Art Direction … Normal Idea??? ya3ne el 5ozog kan amazing?
5. ziad hamdan | April 28th, 2009 at 12:34 pm
without the sun light and the copy would be maybe better
6. kre8tive | April 28th, 2009 at 3:50 pm
boring
7. loves this game | April 28th, 2009 at 4:35 pm
personally any idea that negates the ‘make the logo bigger’ comment from the client gets a tick. Strong product awareness.
not bad.
8. Kaz | April 29th, 2009 at 2:35 am
Me no like….
Old idea, crummy art direction and definitely not appetizing..
9. GRAPHIC JUDGE | April 29th, 2009 at 10:13 am
Sorry guy’s it’s bad 4 me
but i agree with MR. eh in comment 4
S*UT UP seif
10. BLA | April 29th, 2009 at 11:00 am
Taza min el ba7ar?? guys its canned!! never heard tuna can be fresh, but canned with an expiry date of one year!! that does sounds “taza”….empty claim, fresh visuals.
11. Shake Mo | April 29th, 2009 at 12:50 pm
Been done a thousand times, and a thousand time better.
12. diab | April 29th, 2009 at 7:06 pm
i dont want to get started with the lighting and the shadows… poor art direction.. sorry guys..
* eh, agree with u..
13. diab | April 29th, 2009 at 7:08 pm
besides, its not TAZA, its not like the “SARDEEN” as a whole fish!!!! sorry again.. the copy is poor too…
14. Moey | May 5th, 2009 at 11:54 am
I don’t mind it, hate the background but digg the idea
15. killerswitch | July 27th, 2009 at 4:48 pm
Crap!!!!!!
16. “Not so fresh”&hellip | February 10th, 2010 at 12:25 am
[...] Published Apr 28, 2009 (Via Adblogarabia) [...]
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