You won’t be smiling when you get a ticket

September 22nd, 2006 Zeid Nasser (Admin)

TrafficLightCamera

This is a social awareness ad from Oman about speeding, reminding drivers that authorities have installed cameras/radars onto traffic lights to ‘snap’ speeding drivers.

This ad was published in Al MARA (a Women’s Magazine).

Agency: UMS Advertising, Muscat, Oman
Art, copy & photography: Chanjeet Singh

Related Posts with Thumbnails

Entry Filed under: Agencies,Non-Profit,Oman


  • http://Smileplease-TrafficAd Vijay Murkute

    The Ad is tastefully done and to the point. It leaves no ambiguity in the minds of the readers who drive in Oman, for this is a regular sight that stares at them while driving. Excellent execution through strong visual and little copy .

  • sandeep A

    Chan, We Get the message right away, keep the good works rolling!

  • Jagjeet Basran

    Excellent work as usaual and the advert make you aware what u need to follow to keep smiling, watch your speed coz u don’t want ticket and its safe. I liked the way you presented this ad to make it look glamorous with light and camera. Keep it up.

  • alex

    guess its a routine joke in muscat to smile at the camera when it catches you speeding. its good to see everyday interactions being converted to campaigns

    great work chan!

  • UMI

    Excellent work

  • http://google.com/874 sandra407

    Hi! I was surfing and found your blog post… nice! I love your blog. :) Cheers! Sandra. R.

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