The third edition of the Arab Media Outlook 2009-2013 has revealed that the economies of the Arab Region have been affected by the global economic crisis, displaying a reduction in nominal GDP of 10% on average in 2009. The media industry has also been directly impacted, with advertising revenues in the region dropping by 14% in 2009. Based on projections, advertising revenues will return to their pre-crisis 2008 levels by the end of 2011 and will continue to see growth at a CAGR of 8% from 2009 until 2013.

The report is divided into three sections; the first section constitutes a comparative analysis between media trends in the Arab region and those in the rest of the world. Section two provides an in-depth analysis of the media market and advertising forecasts for 15 markets. The third section focuses on stimulating and exploiting local content in the Arab media industry.
 

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