The entire event will be chaired and moderated by Christian Schultz, Head Of Communications for Mattel, the world’s largest toy manufacturer.

Aside from two days of powerful and interactive discussions, the Corporate Communications Conference 2010 will also feature three conference clinics discussing some of the latest challenges and trends impacting the communications industry today:

This year’s programme is a result of five weeks extensive research with key corporate communications experts and publications. All topics and discussions have been requested by you and are tailor made for you. The best part of this is that our presentations are not your typical conference presentations – they are not boring. They are more like after dinner conversations in your colleague’s house. The aim is to provide you with tools
you can immediately use when you go back to the office. We do not want to lecture you – we simply want to share experiences with you.

What are the main topics covered at the event?

• Reputation management
• Change management
• Crisis management
• Internal communications
• External communications
• PR and new media
• Corporate responsibility

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