Bridgestone "Making Roads Safer Since 1931". This campaign by Impact BBDO Dubai features tyres piled up on either side of the road to resemble the safe passage on curvy and narrow roads offered by the reliability of Bridgestone tyres, in all weather conditions. Also see Snowy Road, another image from this campaign.

 

 

Advertising Agency: Impact BBDO, UAE

Executive Creative Director: Fouad Abdel Malak

Creative Director / Copywriter: Amit Kapoor

Associate Creative Director / Art Director: Dinesh Tharippa

Post Production: Procolor Singapore

Photographers: Corbis Images, Photolibrary

 

Via [AdsoftheWorld]