Interesting employment ad by Tonic Communications in Dubai! So simple and cleaver, yet could have a negative impression on Tonic, the ad featured Apple logo (the well-known computers and gadgets brand) but with a slight change, the apple itself was bitten from both sides instead of one, manipulating other brands' logos could be sometimes unacceptable.Moreover the same exact visual was used in an ad for IBM! The message was "Hungry designers wanted / email info@tonicdubai.com", certainly this message will have an exciting impression of creative designers, despite what was mentioned above! Nice ad!

Advertising Agency: Tonic Communications, Dubai Creative Director / Copywriter: Vincent Raffray Art Director / Illustrator: Peter Walker