Interviews & Opinions

Riham Mahafzah: Distinctly oriental content and unique categories make Gallery AlSharq stand out

Mon, 2012-05-21 19:57 - By

Content Business, Digital Media, Interview & Opinion, Media Business, Advertising, Media, audio services, Gallery AlSharq, Mobile, Photography, Riham Mahafzah, stock images

mediaME.com speaks to Riham Mahafzah, the founder of Galley AlSharq. Riham shares the story behind launching an online Middle Eastern stock photography and audio services platform, the levels of demand and awareness among clients in the region, the competitive landscape and more...

Samer Abdin: Clients realizing value of video advertising on premium Arabic content

Tue, 2012-01-10 12:08 - By

editor

Digital Media, Interview & Opinion, Electronics & Technology, Media, Hulu, Istikana.com, Netflix, Nielsen, Samer Abdin, video advertising, youtube

mediaME spoke to Samer Abdin, co-founder of Istikana.com, an online video-on-demand service for the Arab World. Samer shares his views regarding growth in online video, the importance of Arabic content, the latest in video advertising options and more.

J.C. Butler: Dubizzle is the go-to platform for quality, face-to-face commerce

Mon, 2012-04-02 10:43 - By

editor

Digital Media, Interview & Opinion, Media, Dubizzle, J.C. Butler, online classifieds

mediaME spoke to J.C. Butler, co-founder of Dubizzle.com, a leading online classifieds portal for the Middle East. He shared his thoughts regarding the region's 'trade-centered' culture, local user-generated content, online advertising and more.

Racha Mourtada: Users aged 15 to 29 are driving force of growth of Facebook and Twitter in our region

Tue, 2011-12-20 12:12 - By

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Interview & Opinion, Media, Arab Spring, Dubai School of Government, Facebook, Racha Mourtada, social media, Twitter

mediaME speaks to Racha Mourtada, Research Associate at the Dubai School of Government. Racha shares with us some key findings from the latest and still unpublished Arab Social Media Report (ASMR), with insights regarding the leading social media platforms in the Middle East today, the evolution of user demographics and much more.

Ahmad Humeid: Companies realizing branding is a specialty, to be dealt with separate from advertising

Tue, 2011-12-27 11:49 - By

editor

Interview & Opinion, Advertising, Media, Ahmad Humeid, branding, Facebook, social media, Social platforms, Syntax, Twitter

mediaME spoke to Ahmad Humeid, CEO of Syntax, a leading branding and innovations company in the region. Ahmad shares his opinions regarding the evolution of branding, how clients view branding as part of their overall marketing strategy, the importance of online presence, the value of branding as a service and how it is digitally integrated and much more.