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PR executive is responsible to for developing, building and maintaining relations with key media channels in the Middle East including print, broadcast and online media.
The PR executive should be able to communicate key messages related to brand image, positioning and marketing activities. This position is available at a brand management company specialized in the FMCG and OTC industry.
Key Tasks:
• Liaising on an everyday basis with clients and the media, often via telephone and email
• Relationship building and networking with colleagues, clients and the media;
• Working to develop client proposals and implement the PR activity;
• Preparing regular reports and attending meetings to assess the progress of the PR campaign
• Researching, writing and distributing press releases to targeted media
• Promoting news stories and features to the media
• Collating and analysing media coverage
• Event management, including press conferences and promotional events
• Attending and promoting client events to the media
• Managing the PR aspect of a possible crisis situation.
Skills
• Native Arabic Speaker, speaks Fluent English
• Preferable to have background on skincare and FMCG brands
• Excellent Writing Skills-experience in writing English and Arabic press releases
• Organized, Committed, and Team Player
Education
University Graduate
Company Profile
Worldwide Marketing Consultants (WMC) is an International Market Management Outsourcing (MMO) provider in the fast growing, emerging markets of:
Central & Eastern Europe/Nordic
Asia Pacific
Middle East & North Africa
Sub Sahara Africa
We operate through our group of regional subsidiaries with offices located in Warsaw, Dubai and Johannesburg.
Our industry expertise is in Fast Moving Consumer Goods (FMCG) and Pharmaceutical/OTC products.
Our team of experienced professionals have blue-chip backgrounds with senior management responsibilities in emerging markets, with collectively over 25 years at Johnson & Johnson and 17 years with Boots Healthcare International.
Additional Information
Start Date: 2008-05-01
Industry: Public Relations