Kodak Ali Bin Ali (ABA) will start providing fashion and creative photography services to Oryx Advertising Co for their publications with the signing of a partnership agreement yesterday.

Present in the signing held at the ABA Group Head Office were Sherif Ali, General Manager, Kodak Ali Bin Ali; Ravi Raman, Vice President Oryx Advertising and Peter Andrade, ABA COO Manufacturing and Services. The partnership is a testimony of how Kodak continues to touch people's lives through beautiful images and their expertise would now be showcased in premier titles of the country.

 

"It is our pleasure to be associated with reputed companies like Oryx Advertising for providing them with photography and imaging solutions by our long experienced and expert photographers. We believe that this partnership will open doors for successful stories and will lift the image of both companies," said Sherif Ali.

Peter Andrade said the agreement was a product of strategic planning by ABA some two years ago to have tie-ups with local and international like-minded organizations who share ABA's vision.
It also affirms Oryx Advertising, publishers of Qatar Today, Qatar Al Yom, Woman Today and GLAM, intent to expand its partnerships with top companies in the country, delivering high quality editorial content and lay-out.
"In an effort to provide better reader experience and improve overall quality we have partnered with ABA Kodak renowned for their quality and creative work," said Ravi Raman. With several projects on the anvil Oryx Advertising aims at building better quality products and experience for thousands of readers of their publications, according to Raman who underscored the significance of having quality photos to go with excellent editorial content.