As of January 2012, Elie Aoun, currently Regional COO of Ipsos MediaCT in the MENA region, will be promoted to President Ipsos MediaCT MEAP (Middle East, Africa & Pakistan). Geographically, Elie will be heading an expanded territory of the existing MENA region, adding up all Africa and Pakistan, to be known as MEAP.

 

 

As of January 2012, Elie will do the handover of his current responsibilities as Ipsos UAE Country Manager to a new Managing Director that will be announced soon, and he will therefore be fully dedicated to Ipsos MediaCT WSBL in the MEAP region, whereas the new country manager will fully take-over the responsibility of Ipsos UAE excluding the MediaCT WSBL.

 

In addition, Ipsos MediaCT in UAE and Lebanon will be directly under Elie’s management and he will have full responsibility of managing the business and the team. Ipsos MediaCT in UAE and Lebanon will report directly to Elie Aoun. The Ipsos MediaCT WSBL is strategic for Ipsos and especially for Ipsos MENA as it represents its largest WSBL; consequently, Elie will put all his efforts to develop and grow further the Ipsos MediaCT business in MENA, Pakistan and Africa.

 

Elie started his career with Ipsos in 1992. In 2009, in addition to his role as regional head of Ipsos MediaCT MENA, he was appointed Country Manager of Ipsos UAE, where he successfully handled, organized the office and grew the business. Throughout these years, Elie has constantly carried out a successful and great job, overcome all obstacles and challenges. His continuous efforts, hard work and leadership have been a very significant factor in the considerable growth enjoyed by Ipsos and in the overall development of its business in the MENA region.