TBWA to open regional creative hub in Abu Dhabi

Sat, 2010-01-23 18:56 - By

Announcement, Advertising, Abu Dhabi Media Zone, Arabian Business, Omnicom, Ramzi Raad, TBWA, The National

According to The National daily newspaper, Arabian Business reports that Omnicom's TBWA is planning to open a regional creative hub in Abu Dhabi’s media zone by March. The firm also plans to increase the number of staff in Abu Dhabi from 50 to about 70, including a “swat team” of creative strategic planners who will support important pitches to clients.