Experts stress need for customised Arabic content

Wed, 2011-05-18 07:41 - By

Content Business, Digital Media, Events, Media Business, Media, Arab Media Forum, Arabic content, customised content, Khaleej Times, Kharabeesh, Wael Attili

Khaleej Times has reported that during the Arab Media Forum 2011, experts highlighted the need for customized Arabic content, as individuals are beginning to realize its power, and its ability to portray and influence communities around the globe.

Wael Attili, Co-founder and Chief Creative Officer of Kharabeesh Network, said that changes in the Arab world have influenced customised media, reflecting beliefs and convictions of the people in the region.