Facebook has started a website where advertising agencies can display their work and host live events. The social media giant has begun hiring staff to work with agencies and has allowed agencies to design advertising spaces on the website.
While the name, look and release date of the new ad unit are still being wrapped up, the basic functionality is clear. Marketers will be able to use the ads to question users and those users will be able to type answers in response. The answers will then show up in a user’s news feed.