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Lebanon’s number one online portal for all food and hospitality related enquiries and news Beirutrestaurants.com today announced its partnership with Scanbuy subsidiary SCANMARK. The regional arm of the US based global provider of mobile barcode solutions (QR Codes) will furnish Beirutrestaurants.com with 2D ‘Contact Codes’ for the Lebanese restaurant sector.
QR codes are increasingly employed by top brands. They allow businesses to embed a code in products; restaurant receipts or menus; magazine ads; taxis; and outdoor billboards. All that’s required of the user is to download a smartphone app, point at the code, and simply claim the offer.
International companies already successfully using this technology include Esquire Magazine, Calvin Klein, GAP, Starbucks, Heineken, and HSBC among others.