Brand Summit 2009, produced by IIR Middle East in association with Dubai Media City, has witnessed a number of remarkable highlights, revealing new insights, discussing collective challenges and clarifying standards in addition to offering half-day intensive clinics conducted by renowned industry leaders.

“Staying Alive”, the theme for Brand Summit 2009, allowed participants to consider a wide range of topics spotlighting the diversity of Dubai’s marketplace and the need to create ‘Living Brands’ relevant to evolving audiences.

Read more.