The Dubai Lynx International Advertising Festival has announced two new award categories for 'Mobile' and 'PR'. The festival, which will run through 4-7 of March 2012, is the biggest festival for creativity in brand communications in the MENA region. The festival's awards ceremony will be held at the Madinat Arena, Madinat Jumeirah, on the evening of March 7th, 2012.

For more information visit DubaiLynx.com.