A very daring campaign by JWT Dubai, which was one of the Dubai Lynx 2008 winners. There's no doubt that it's a great creative idea, but the question is whether or not it is suitable for the conservative societies of the Middle East. Check out the other two images from this campaign: Bra & G-String.
Advertising Agency: Leo Burnett, Dubai
Executive Creative Director: Malek Ghorayeb
Copywriters: Jerome Argelich, Chermine Assadian
Art Director: Thomas Derouault
Account Supervisor / Strategic Planner: Nicolas Chidiac
Advertiser's Supervisor: Shajan Thomas
Post Production Company: Clockworks
Photographer: Benjamin Dauchez
Advertising Agency: Leo Burnett, Dubai
Executive Creative Director: Malek Ghorayeb
Copywriters: Jerome Argelich, Chermine Assadian
Art Director: Thomas Derouault
Account Supervisor / Strategic Planner: Nicolas Chidiac
Advertiser's Supervisor: Shajan Thomas
Post Production Company: Clockworks
Photographer: Benjamin Dauchez
Creative Agency: H&C Leo Burnett, Beirut
Associate Creative Director: Celine Khoury, Roula Ghalayini
Copywriter: Amin Kurani
Group Communication Director: Carol Hanna
Communication Supervisor: Nathalie Edde
Senior Communication Executive: Yanal Hanna
Creative Agency: H&C Leo Burnett, Beirut
Associate Creative Director: Celine Khoury, Roula Ghalayini
Copywriter: Amin Kurani
Group Communication Director: Carol Hanna
Communication Supervisor: Nathalie Edde
Senior Communication Executive: Yanal Hanna
Ladies, here is a noteworthy piece of advice from Bendon Lingerie: “Sometimes it’s good to have an affair with a married man… your husband.” Interesting campaign created by Pirana Dubai, the copy features bold advice for married women. The idea behind the campaign is to communicate that Bendon Lingerie products are capable of spicing up a couple's life. Check also “Be the other woman in your husband’s life”, and “Lingerie for men”.
Our cleint a leading Retail group in the middle east is looking for a Marketing Coordinatorposition holder will ensure that all communication and activities for the ISSCO brands in KSA are implemented on time as communicated by the Brand Development Department. This includes ensuring print of collateral, store delivery and collation of after sales reports.