OKI Printing Solutions, the leader in the global colour printing market, and its distributor in the UAE, Utmost Electronics, announced today that is has signed an agreement to make Precedence Infotech the preferred partner for OKI XF products targeting the UAE’s thriving high end graphics market. Precedence Infotech is based in the UAE and provides world-class professional services and software solutions. The highly advanced EFI XF technology is set to produce new, ground breaking printers which create new standards for speed, quality and performance in the Middle East graphic arts market.

“Working with a dedicated expert channel partner such as Precedence gives us the ability to deliver high quality professional graphic solutions into a demanding end user base that understands colour and print.” said John Ross, general manager, Middle East, India and North East Africa, OKI Printing Solutions. “At the same time it allows our distributor to concentrate on standard IT solutions into other market segments, whilst providing support and services to Precedence as it works with the UAE’s dynamic graphics market.”

The OKI XF solutions is based upon the award winning OKI ES3640 range of oversized A3 digital LED single pass toner based colour printers running EFI XF software. This series enables graphics designers to produce outstanding results as a low cost press for layouts, content and final proofing as well as photographic output and short print runs for brochures, flyers, tickets and many others. 

Commenting on the deal, Mr. Niaz Hussain, Managing Director of Precedence Infotech said: “Becoming a preferred partner for OKI XF products allowed us to complete our range of offered solutions. We see great potential in the Emirates especially with the rise in the graphics sector and the demand for state of the art technology which OKI successfully provides for this segment.”

The ES3640 series is capable of handling the needs of the most demanding users in this market segment. It offers an impressive printing speed of 36 pages per minute in colour and 40 pages per minute in monochrome. Its paper capacities range from 760 sheets to 2350 sheets and it’s also capable of printing on media of up t o 260gsm.  

“Having a partner like Precedence opens many doors for us and OKI into the graphics market.” said Pradeep Kumar general manager, Utmost Electronics. “We are confident that with Precendence on board we will be able to address the challenges of the demanding, fast growing market of graphic arts. We are looking forward for this cooperation to increase awareness of OKI XF products and what it can offer to this specialised sector.” 

OKI is to combine the EFI XF software and supply it to Precedence via Utmost Electronics who will provide service and support to Precedence. On the other hand, Precedence will provide pre and post sales support for the end user, backed by Utmost and OKI.  There are currently three models available within the Oki XF solution range, the ES3640aXF Pro, the ES3640a3XF Pro Lite and the ES3640a3XF. 

OFFTEC has unveiled a new brand identity, representing a significant milestone in the company's near century-long history and its growth into a multi-million JD Public Shareholding Company, and becoming a member of OFFTEC Investment Group.

The new corporate identity is being introduced in parallel with internal changes, and the launch of new strategic management methodologies.

Basim Said, Managing Director, said 'OFFTEC has been around for almost 100 years and it has evolved into a leader in providing quality Business Technology Solutions in Jordan, Palestine and six countries across the Middle East. In recognition of many years of success, we felt it was the ideal time to introduce a new look, reflecting the growing portfolio of OFFTEC, which includes Software Applications, IT infrastructure Solutions, Security Solutions, Office Solutions, Office Furniture, Banking Technologies and Leasing Services.'

Mr. Said went on to explain the rationale behind the new corporate identity saying, 'Our new logo is comprised of a sphere of two halves put together to make a wholesome partnership, which reflects the way OFFTEC works with its clients.

These two halves are not stand alone pieces because OFFTEC offers much more than just a product or service, OFFTEC offers comprehensive solutions that fit with our clients' needs and correspond to their requirements, integrating hardware and software to achieve optimal results, encompassed in superior service.'

OFFTEC excels in providing innovative solutions to local and regional clients and is committed to maintaining superior service and optimal quality solutions by hiring talented, qualified and dedicated employees and partnering with best-in-class international vendors.

OFFTEC is a member of OFFTEC Investment Group (OIG), a JD 42 million public shareholding company, trading on the Amman Stock Exchange under the symbol (BDIN), which owns along with OFFTEC, e-Points.