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Sports
Sport fans turn to Internet to view major sporting events
Wed, 2012-05-09 07:53 - By
Analysis, Digital Media, Report, Research, Media, Sports, Brendon Ogilvy, Facebook, FlashPoll, internet, major sporting events, Sport fans, Twitter, view, youtube
Effective Measure, a leading provider of digital media planning solutions in emerging markets, today reported new poll figures on media consumption habits and consumer sentiment of sport spectators in UAE, with 38 percent of respondents attributing the Internet as the main source for viewing major sporting events. This data is based on a FlashPoll conducted in the first week of May 2012.
ESPN launches multi-platform football brand
Wed, 2012-05-02 05:53 - By
Announcement, Digital Media, Media Business, Product Launch, Media, Sports, ESPN, ESPNFC, European Football Championship, Rapid TV News
ESPN has launched a new multi-language and multi-country brand for football fans around the world which will act as an umbrella for all ESPN's football properties across a variety of platforms. Rapid TV News has reported that ESPN will add global and regional contributors to ensure coverage of all news and developments around the clock.
Yahoo! goes beyond Gold with global programming coverage of Summer Olympics
Tue, 2012-05-01 09:07 - By
Announcement, Broadcasting News, Content Business, Digital Media, Media Business, Media, Sports, Memorable Moments, Ross Levinsohn, Summer Olympics, Yahoo, Yahoo!, Yahoo! Maktoob, Yahoo! Sports, Yahoo! Sports Radio
Yahoo!, the premier digital media company, announced its Summer Games programming efforts bringing Yahoo!’s over 700 million global users closer to the events than ever before, in dozens of languages and regions, across multiple screens and digital platforms. Yahoo!’s coverage will include original video programs, breaking news, expert analysis from Gold Medal Olympians Dan O’Brien (Track and Field), Summer Sanders (Olympics), Shannon Miller (Gymnastics), and the award-winning team of writers from Yahoo! Sports, as well as social integration programs, and for the first time Yahoo! will reveal its “Memorable Moments” editorial series to build excitement for the Games.
Advertisers turn to social media as London summer Olympics approaches
Mon, 2012-04-23 21:24 - By
Advertising Business, Advertising News, Analysis, Digital Media, Media Business, Advertising, Media, Sports, Facebook, Leo Burnett, London summer Olympics, Olympics, social media, Thomson Reuters
As the date for the London summer Olympics fast approaches, advertisers and marketers are placing high hopes on social media outlets, particularly on Facebook, to get more consumers to buy their products. Most brands are developing ways to calculate what each click of the "like" or "share" button is worth, based on factors like number of people who saw it, engaged with it, and the total time spent on a particular campaign.
Al Jazeera Sport acquires Egyptian Premier League broadcasting rights
Tue, 2011-11-22 11:42 - By
Broadcasting News, Content Business, Media Business, Media, Sports, Al Jazeera, Al Jazeera Sport, Egyptian Football Association, Egyptian Premiere League, Samir Zaher
Qatar- based sports network Al Jazeera Sport has reportedly acquired the broadcasting rights to the Egyptian Premier League for US$2.6 million. This will make Al Jazeera Sport the first international TV network to broadcast Egyptian Premiere League games. "We have reached an agreement with Al Jazeera that will enable it to broadcast the Egyptian League this season. They will begin airing the competition's matches in the next round until the end," said Samir Zaher, chairman of the Egyptian Football Association.
Viewers of Manchester United matches account for more than half of the entire English Premier League TV audience
Thu, 2011-11-03 22:32 - By
Announcement, Broadcasting News, Digital Media, Media Business, Media, Sports, English Premier League, EPL, Manchester United, Rapid TV News, Sportingintelligence
According to Sportingintelligence, matches featuring Manchester United account for almost 52 per cent of the entire English Premier League audience. From the 4.7billion of audience globally, Manchester United puts the club's total TV audience at 2.424 billion per season. Additionally, Manchester United is building its own social network and media outlet for the club's 500 million fan base, and will host multimedia content, including exclusive player interviews and other video content. The club now has 20 million fans on Facebook, more than any other Premier League club.
Two du competition winners travel to watch Manchester United at Old Trafford
Mon, 2011-10-31 11:33 - By
Media Business, Media, Sports, Telecom, Aberdeen, Ahmad Aburahima, Alex Ferguson, Christopher Ridley, du, Gitex Technology Week, Manchester United, Stephen Reece
As part of its two-year partnership with Manchester United Football Club (MUFC), du sent the two lucky winners of its MUFC SMS competition, Stephen Reece and Christopher Ridley, to watch the team play live at Old Trafford against Manchester City. The partnership aims at giving du customers a whole new level of interaction with MUFC, through exclusively-assigned content, competitions to win souvenirs and match tickets, and more.
Al Jazeera to launch dedicated sports news channel in November
Sun, 2011-10-30 13:08 - By
Announcement, Media Business, Product Launch, Media, Sports, Al Jazeera, Al Jazeera Media Network, The Peninsula
The Peninsula reports that the Al Jazeera Media Network will be soon launching a dedicated sports news channel, which will cover major international tournaments and sports events. The launch of the sports news channel will coincide with the 15th anniversary of Al Jazeera. The channel will feature a variety morning show and a daily talk show that will include in-depth discussions.
YouTube hosts new AFC Champions League football channel
Thu, 2011-10-20 12:38 - By
Announcement, Broadcasting News, Media Business, Media, Sports, AFC Champions League, James Clarke, Rapid TV News, youtube
Rapid TV News reports that clips from this week’s AFC Champions League semi finals will be available to watch on YouTube. The semi-finals will feature matches between football clubs from Qatar, Saudi Arabia and Korea, and will also highlight the best moments from the quarter final matches and future clashes.
Update: FC Barcelona and Qatar Foundation sponsorship deal continues
Tue, 2011-09-27 11:36 - By
It has been previously reported that the board of European champions FC Barcelona were in talks to vote on scrapping the club's $225m sponsorship deal with Qatar Foundation following a five-and-a-half year shirt sponsorship deal in December, which relegated its UNICEF logo to the back of the shirt. The voting resulted in continuing the deal where 697 members voted in favor of keeping it, while only 76 voted for scrapping it and 36 abstained.
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