Arab Digital Distribution (ADD), a large pay television platform management company in the MENA region, announced the addition of three channels from ESPN, the worldwide leader in sports.
Eastline Marketing complements every need that a business may have concerning increasing its exposure, worldwide internet marketing strategies, internet solutions for its websites, portals, and events, and search engine optimization (SEO) to build a stronger base for any brand, service, or product. These services and tasks are handled by a team of Lebanese experts that have more than 10 years of experience in this field in Canada and North America. Today's internet is the portal for any product from any location onto the whole world, and for this, every business deserves the best exposure possible, especially in today's crowded competition. Reaching your market at the widest coverage possible will ensure your firm's and product's presence and therefore build a deeper relationship with your current and potential clients.
CEO/Co-founder Mr. Marc Dfouni stated: 'Our policy could be summarized in our work philosophy. Eastline Marketing approaches every project with a fresh and creative perspective, working side-by-side with clients to achieve the best solution for their online marketing needs, current objectives, and future goals.'
Online marketing is entering a new era in the MENA region. Enhanced by affordable prices and high-speed connection, internet use is sweeping the MENA region at an astonishing growth rate of 1176% (Middle East) and 1030% (Africa) since 2000, as opposed to a worldwide growth rate of 290%. The potential of this industry is further strengthened with the increasing workshops and ventures focused on Middle East online marketing.
Expanding its client base beyond North America and Europe, 2008 saw Eastline Marketing shift its focus to online marketing solutions in the Middle East, mainly Dubai, Qatar, Egypt, Syria, and Saudi Arabia. 'Whether it is to merge traditional methods with new pioneered technologies, or to create something far beyond the expectations, Eastline Marketing commits itself to offering its client services that enable it to stand out from the competition.'
Al Yah Satellite Communications Company PrJsc (Yahsat), the UAE's first nationally-owned satellite communications company, signed a contract worth approximately Dhs400m contract with Emerging Markets Communications, Inc.
Wunderman Jordan, the leading direct and interactive marketing company, and the General Lightweight Concrete Company have signed an agreement whereby Wunderman Jordan will develop and roll out two product campaigns for GLCI.
Cyber Gear has got off to a flyer in 2008 with 12 large account wins in February.
Affiliated Managers Group, Inc., a diversified asset management company, today announced the opening of an office in London, England, extending the global institutional distribution capabilities for its Affiliates to the Middle East.
PepsiCo International has launched a massive GCC marketing campaign to reinvigorate the Pepsi brand image by further building on and enhancing the strong relationship with teenagers who form the core of its consumer base in the region.
The International Advertising Association (IAA) is supporting the production of 'One Minute of Responsibility' program, which is organized by ACT Responsible, an initiative of AdForum, featuring spots for non-commercial, social and environmental causes.
