W2GO has accomplished great achievements through the past year and it went beyond expectations by; maintaining a focus on what many others have lost sight of, listening to what our customers say and rapidly respond by delivering new and constantly improve our products and services.

 

We work hard to maintain our services' high quality all through the time and we are committed to provide exceptional deliverables to all customers by our solid strategic plan for 2008. By this year we at W2GO will;

• Return to be a monthly guide with new attractive look and feel.
• Offer three W2GO guides:

1.  W2GO guide: menus in Jordan, same size as the current size (16.5cm by 31.2cm) which will be published twice a year, it will contain menus in Jordan, hotels directory, restaurants directory, embassies directory, airlines directory, museums in Jordan directory, historical places opening hours, outdoor activities and special sections Aqaba and Madaba. It will be distributed for free to certain destinations and at the same time will be sold at Aramex media spots all over Jordan and the shopping malls and centers.
2.  W2GO guide: entertainment, which will be smaller (12cm by 16.5cm). It will contain Jordan calendar of events, hotels directory, restaurants directory, outdoor activities, hot offers, latest news of the sector, games, and much more.
3. W2GO.COM: is our online guide that we are proud to say that it won the golden award at Jordan Web Award in 2006 and the silver award at Pan Arab Web Award for the same year.

W2GO has made the size of its monthly guide smaller to make it easier to carry and affordable to enjoy. We believe that our customers are our partners that will lead us to success and must be treated as part of our team.

 

This approach motivates us to precede and improve. We trust your unlimited support for our company and our products. We thank you again and wish you a year full of achievements and successes with W2GO.

 

 

 

 

 

 

How are Our Guides Different?

 

We are dedicated to continually exceeding the requirements of our readers and we continuously thrive to be the only guide with such an ample, broad and various range of sections that will meet your wants, needs and desires whether you are looking for a place to dine, a special outing, a hotel, a certain event or activity, any shopping venue (ranging from clothes to furniture), business event (seminar, workshop)… etc.

 

 

In addition to the aforementioned advancements, W2GO was also able to:

 

 

ü  Establish a joint venture with Zain for mini-maps.

 

ü  Found W2GO calendar of events on Zain wap.

 

 

ü   Cover Aqaba in W2GO Aqaba section, with free of charge listings for its major “must visit” sites, restaurant and hotel activities, camping sites, Aero sports (ballooning, parachuting), diving and snorkeling…etc, in an effort to promote it.

 

ü  Build strong relationships with prominent names in the market in different sections, such as: Marriott, Le Royal, Arab Bank, HSBC, EuropeCar, Zain, Wood Worx, Mecca Mall, Grand Cinemas, and many others.

 

Our Mission:

 

Providing a simple, instant, enriching and productive reader experience and preparing Jordanians, Arab and Foreigner Expatriates and Tourists to live a full and unforgettable experience wherever they choose to go in Jordan; crafting their experience into a satisfactory one that meets their budget and needs.

 

“If Where to Go is your question, W2GO is your answer!”

 

Our Goal:

 

Being the information company our readers value most, by offering an indispensable content, innovative data and great client service.

 

 

Our Website:

 

Over the last couple of years, we have witnessed the global and regional dot.com gold rush, the roller coaster ride of technology. Therefore, and in order to remain market leaders in our field, we found it essential to launch a website as a complementary to our printed guide. www.W2GO.com is a product of a long and extensive research of the current and potential market structure. It is an English interactive and constantly updated channel which makes its browsing more pleasurable, delightful, valuable and beneficial. Its purpose is to: provide everyone with all the information they might need wherever they may be!

 

W2GO.COM won the Golden Award for Directories & Info Services Category at The Jordan Web Awards 2006 and The Silver Award for the same category at The Pan Arab Web Awards 2007.

 

 

 

Our Competitive Advantage:

 

We pride ourselves in being the first “authentic” guide in Jordan, for we serve as an on-line and off-line all-inclusive directory for restaurants and their menus, furniture retailers, shopping venues, auto dealers, real estate agents, hotels as well as for important historical sites around Jordan.

 

In addition to the above, we are also distinguished with our exclusive Calendar of Events which is up-to-date with women’s activities, children events, sports activities, business activities, art galleries, workshops and seminars, music and movie shows…etc.

 

Furthermore, and baring the same importance as the rest of our sections, is the Articles section. As a part of our sustainable competitive edge, we harness the experience of some foreigners in Jordan in the form of writings done by them and dedicated to us exclusively. In addition to those, our clients provide us with specially tailored articles for our readers. Not to forget the other various topics covering a mixture of areas of interest to a vast selection of readers.

 

 

Our Target Audience:

 

Our aspiration is to target EVERYONE.

 

Our printed guides act as a medium that serve a wide and mixed range of sectors due to the huge diversity of sections we offer. In order to maintain our positioning and expand our base of readers, we launched our website which endeavors to present the most important intellectual, entertainment, business…etc, events and activities in Jordan on a daily basis.

 

Our Targeting Strategy:

 

We fully comprehend the diverse needs of the market segments we target and we view each segment as unique which is why W2GO ensures that our printed guides and website constantly supply our readers with what they demand.

 

The Youth: The youth are a diverse, vibrant, growing and crucial segment of the population locally and globally.  They are the most informed, media-aware group in history and extremely technology savvy. Therefore, and due to the scope, depth, interactivity, targeted marketing and consumer feedback combined in the Internet and the printed publication, we aim to meet their activities, tastes and concerns by continuously following up on events that interest them such as movies they would like to watch, hangout places, musical events, book releases, games they would like to play…etc. The website will also have special interactive games for the youth, an automotive section they could browse, a blog where the can post their comments and ideas…etc. 

 

Businessmen: We provide them with a directory that enables them to choose restaurants, outing venues, car rentals that suit their entertainment needs. In addition to leisure, we nurture their business requirements by providing them with information they need about workshops and seminars which will be held and might be of interest to them. Furthermore, we also facilitate their process of following up on the business news such as changes in the stock market, etc.

 

Tourists: In order to provide our precious tourists with the most satisfactory experience they can have, W2GO provides them with a directory of all important  and emergency telephone phone numbers, listings and descriptions of all restaurants, historical sites, museums and archeological locations that should be visited in the magical lands of Jordan. In addition to that, W2GO also provides tourists with information they might need concerning the weather and gear requirements needed when going to those locations. Our website further provides detailed maps (mini-maps) that will guide them to their desired locations.

 

Families: Knowing your country is the “key” to enjoying it! This is what we aim to achieve all the time and what Jordan’s wide range of locations helps us do! If a family is planning an outing or a vacation anywhere Jordan, we will be there to help them choose the best place to go to according to their needs. Whether it is a trip to the Dead Sea, the lowest point on earth, or a day at one of Jordan’s green villages or rocky mountains, or even a historical site, we will prepare them for what to expect in terms of climate, needed supplies and must-see areas and must-do activities.

 

Housewives: As for our dear housewives, who are celebrated for being concerned with their homes and families, we provide them with different locations where they could take their children to for an enjoyable time whether at an amusement park, a story telling venue, a place where they could practice arts and crafts…etc. We also present them with a directory for browsing their favorite furniture shops in addition to a selection of unique and various cooking recipes from different cultures to “add” a new flavor in their homes. Furthermore, to our valued mothers, we periodically offer them with some articles that could be beneficial to, their toddlers’ and tweens’ (ages between 8 and 12) health and safety.