According to industry experts, low-speed Internet connections, a lack of expertise within advertising agencies, and weak offerings by local websites are the major reasons behind the lack of interest in online advertising in Lebanon. “Local websites aren’t offering much from a technical point of view. Their offering is mostly limited to small banner ads that lack creativity,” said Naji Boulos, managing director of Memac Ogilvy-Lebanon.  

Leo Burnett MENA Chairman and CEO, Farid Chehab, has won ArabAd's Man of the Year Award at the event held in Beirut following ArabAd's release of their latest issue. The Award emphasized on Chehab's numerous accomplishments and impressive work which has impacted the world of advertising in Lebanon and the region.

An advertising award ceremony celebrating the kingdom's creativity and talent has been held on Saturday, October 3rd at the Four Seasons Hotel, acheiving a great success in highlighting the importance of creativity and innovation in the country amidst the current economic recession.