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Arabian Business
TBWA to open regional creative hub in Abu Dhabi
Sat, 2010-01-23 18:56 - By
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Announcement, Advertising, Abu Dhabi Media Zone, Arabian Business, Omnicom, Ramzi Raad, TBWA, The National
According to The National daily newspaper, Arabian Business reports that Omnicom's TBWA is planning to open a regional creative hub in Abu Dhabi’s media zone by March. The firm also plans to increase the number of staff in Abu Dhabi from 50 to about 70, including a “swat team” of creative strategic planners who will support important pitches to clients.
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New media office to improve Dubai’s image
Mon, 2010-01-11 23:24 - By
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Media Business, Media, Ahmed Abdullah Al Sheikh, Arabian Business, Sheikh Mohammed bin Rashid al-Maktoum
Arabian Business reports that Sheikh Mohammed Bin Rashid Al-Maktoum has announced the set up of a new media office that will be responsible for monitoring and analyzing publications by local and international media about Dubai. The decree issue followed the announcement of international media that Dubai World was to seek a standstill for some of its debt.
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Dubai's major publishing firms sign up for digital workflow efficiency
Tue, 2008-09-02 19:45 - By
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Announcement, Media, Adstream, Arabian Business, Autocar, CPI, Dominic McGill, FourFourTwo, Grazia, Gulf Marketing Review., Hello, ITP, Media Factory, MediaQuest, Motivate, Publishing in Dubai, Q2, Quickcut, Time Out Dubai
Mediaquest, Motivate, ITP, Media Factory and CPI, five of the biggest independent publishing firms in the UAE, have taken a huge step towards improving workplace efficiency following an agreement to adopt Adstream's digital print workflow solution - Quickcut.
The new technology enables publishers to manage advertising copy digitally, speeding up the production process by eliminating returns and make-goods, and guaranteeing better cost control and total quality control.
It is the first time Adstream's solution, already in use in 42 countries worldwide by in excess of 18,000 publications, will be seen in the Middle East. The software carries out 280 checks on all files sent from an advertising agency to publisher, ensuring ads go to press to the right specs and knocking as much as 30% off the creative and production process.
'This is pivotal moment in Middle East publishing,' says Dominic McGill, Business Development Director at Q2 Arabia, Adstream's exclusive Middle East partner. 'It means publishers can ensure accuracy for the advertiser, save on production costs, and, ultimately, extend their deadlines. We are delighted to be working with the most progressive of Dubai's publishers.'
Between them the five publishers a range of marketing leading titles, including Time Out Dubai, Arabian Business, Grazia, Hello, Autocar, FourFourTwo and Gulf Marketing Review.
Adstream's products are currently used by the best in world-class publishing, including NewCorp, Time Inc., The Financial Times, Australian Consolidated Press, Wall Street Journal, Nihon Keizai Shimbun, The Times of India and IPC Media.
Q2 Arabia, a media solutions consultancy based in Dubai, says the relationships should lead to greater standardization across the region's print and publishing industry.
'The Middle East's printing and publishing sector is expected to be worth approximately $1.7 trillion by the end of this year,' says McGill. 'There is a great incentive for companies to employ best practices, work towards innovation and look to world class standards.'
Gulf Air sponsors English football club Queens Park Rangers (QPR)
Wed, 2008-07-09 04:16 - By
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Announcement, Transport & Tourism, Arabian Business, Gulf Air, QPR, Queens Park Rangers, Sponsorship
Arabian Business Reports that Bahrain-based Gulf Air announced it has signed a three year, $14 million deal to sponsor of Queens Park Rangers (QPR), a club currently in the Coca-Cola Championship, the second tier of the English league system.
Gulf Air joins Emirates and Etihad who also sponsor their own clubs in England's capital.
The scale of the deal depends on success. Only 1 million pounds per year will be paid while the club remains in the Championship, but will increase to 3 million pounds for any year spent in the lucrative Premiership along side Emirates-sponsored Arsenal and Etihad-sponsored Chelsea.
RERA to compete with real estate media publishers
Thu, 2008-05-29 02:03 - By
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Arabian Business reports that The Real Estate Regulatory Agency (RERA) of Dubai has launched a monthly magazine to make information about Dubai's real estate market more easily and widely available. This means that a government agency shall be competing with privately held media outlets for real estate audiences and advertisers.
"We want to encourage complete transparency in the property sector so that no one is in doubt about anything relating to property," Rera CEO Marwan bin Ghalita said in a statement. "Miscommunication and lack of transparency are a major concern among property investors and other segments of the industry and our endeavour is to clear these confusions and help introduce proper understanding through the magazine."
Rera said Dubai Real Times would include market studies, trend analyses, commentaries and expert opinions, as well as regular updates on laws, rules and regulations.
Dubai Real Times is an extension of the Dubai Real Estate Community portal, which is part of the Rera's website, the agency said. Dubai-based Sterling Publications has been awarded the contract to produce the magazine. Sterling already publishes Dubai Freehold Property Guide for the Dubai Land Department. Sterling also publishes current affairs title UAE Digest and Banking & Business Review.
More Arab brands now going global
Wed, 2008-02-13 00:18 - By
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Arabian Business discusses the rise of Arabian brands across the world, citing Emirates and Al Jazeera as leading examples that are now being followed by many more brands like Jumeirah, Emaar and others.
Emirates, an Arab company, conceived and built up out of Dubai, was now a global player and a global brand - equally recognisable on the streets of Riyadh and Rio. Emirates isn't the only Arab company to become a global household name.
Broadcaster Al Jazeera Network was ranked the world's fifth most influential brand in a 2004 Interbrand survey. Its English and Arabic news channels, coming out of Doha in Qatar, are now major players in the 24-hour rolling news industry.
Hotel group Jumeirah International - behind the landmark Burj Dubai hotel, has taken London and New York by storm with new developments. Emaar meanwhile, which is constructing the world's tallest building in Dubai, is soon to list on the London Stock Exchange for US$40 billion - instantly propelling, for the first time ever, an Arab company into the upper echelons of the coveted FTSE100.
TV & radio stations emerge from war-torn Fallujah
Thu, 2008-01-03 07:39 - By
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Arabian Business reports that Iraqi city of Fallujah, which was practically destroyed by US assaults and being a battleground, has found a new voice through its own TV and radio programs.
The former rebel bastion, 50 kilometres west of Baghdad, now boasts a broadcast centre where dozens of employees work frantically producing material for two radio stations and a television channel.
Despite a severe shortage of money and lack of expertise, the staff say they are determined to make programmes that express "the thoughts of freedom" and that will also help to counter what they call "Al-Qaeda ideology".
An estimated 400,000 people live within the 20-kilometre radius covered by Fallujah TV, but no viewing figures for the station are available.
Forbes Arabic edition banned in KSA due to report on wealthy rulers
Sun, 2007-10-28 14:40 - By
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Arabian Business Reports that Saudi Arabia has banned the latest issue of the Arabic-language edition of Forbes magazine, because of an article regarding the wealth of members of the royal family.
"The reason was a two-page report on the wealth of 15 ruling dynasties, seven of which are Arab," Refaat Jaafar, managing editor of Dubai-based Forbes Arabia, told Reuters.
"This sort of ban is counterproductive," he added
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