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The first Cannes Lions International Advertising Festival winners were announced on Tuesday at the first of four Awards Ceremonies taking place during the Festival week in France. The Promo & Activation Grand Prix and the PR Grand Prix went to TBWACHIATDAY LA in the USA, with assistance from Paragon Marketing Group and Fleishman-Hillard, for their entry ‘Replay’ to promote the energy drink Gatorade.

The first of the Cannes Lions International Advertising Festival winners were honoured at the first of four Awards Ceremonies taking place during the Festival week.

Adweek today named JWT its 2009 Global Agency of the Year, marking the first time this advertising industry honor has been awarded to the agency or a WPP company.

Emirates Business 24/7 reports that JWT Worldwide's CEO Bob Jeffrey has decided there will be no retrenchment at any of its offices. This means that JWT, unlike many advertising agencies, will not take steps to cut down on staff numbers and costs.