Conference

Digital revolution 'dissected' in Dubai this week

Sat, 2008-03-22 16:42 - By
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Speakers at the AME Info Digital Marketing Conference will include experts from Nakheel, Jumeirah, Nokia and HSBC. It's a 4-day activity, with two days of workshops, before and after, the two main conference days.

The event, is aimed at marketing professionals who want to strengthen their knowledge in the digital sector, such as online and mobile communications.

Research on the market from YouGovSiraj will be exclusively revealed, plus the audience will be able to participate in interactive voting throughout the conference.

mediaME.com is one of the conference supporters, and it's Founder & Editor-In-Chief Zeid Nasser, will be moderating a panel on Web 2.0 at the event.

Digital Marketing 2008 takes place from 24-27 March at Le Royal Meridien hotel in Dubai.

For more info visit the event website.


IAA Jordan's 3rd Annual Advertising & Marketing Communications Conference

Thu, 2007-11-08 14:55 - By
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Under the Patronage of Nasser Judeh, Official Spokesman for the Jordanian Government, the 3rd Annual Advertising and Marketing Communications Conference ‘Box Basics’, which is organized by the International Advertising Association – Jordan Chapter (IAA Jordan) wrapped up its activities this week, featuring top notch and global speakers from the marketing communications as well as other industries.

As keynote speaker, H.E. Mr. Nasser Judeh expressed his pleasure to be the patron of this conference saying: “The advertising and marketing communications industry has contributed during the past few years in shaping the local economy as proven by the figures of advertising expenditure. With this we are working in achieving His Majesty King Abdullah II vision in making Jordan a hub for media and marketing communications.”

H.E praised IAA Jordan’s efforts throughout the years to raise the awareness on the importance of this industry, which is now more specialized and professional. H.E also congratulated the Chapter for winning the Chapter Excellence Award at the 40th International Advertising Association (IAA) World Congress, topping over 90 Chapters worldwide.

For his part, IAA Jordan President Mr. Mustapha Tabba welcomed H.E, the guests and participants and expressed his profound gratitude for the sponsors who play a vital role in the success of the conference.

He added: “The conference’s impressive success in the past two years motivates us to raise the bar every year in order to meet the growing expectations of participants as well as the changing requirements of this dynamic industry.”

Taking a look at the advertising expenditure for the period from January 2007 until September of the same year shows the substantial growth of the industry in the Kingdom hitting a record of JD 145,593,639 compared to last year's JD 111,682,578, a rise of around 30%.

Tabba pointed out that the expenditure on advertising in Jordan is expected to hit a JD200 million record this year, increasing by four times since 2000, therefore, contributing to the development of the local economy.


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