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Impact BBDO Group had another impressive showing at this year’s Mena Cristal Festival, capturing a plethora of prestigious Cristals across all categories at the annual awards ceremony held in Mzaar Kfardebian, Lebanon on February 22-23, 2012.

Impact BBDO Group continues its winning streak as it walked away with 2 Gold and 1 Silver trophies at the GEMAS Effie MENA Awards, the only advertising awards in the Middle East to applaud the most significant achievement in marketing communications: effectiveness. The network showcased their talent through 12 entries, receiving a total of 9 shortlisted cases across 14 categories. The winners were announced at an awards ceremony held at the Joharah Ballroom in Dubai, where the leading agencies in the region battled it out for gold, silver and bronze.
This campaign by Impact BBDO Beirut, underlines BankMed’s commitment and dedication towards their clients’ deposits and savings. The other ads, The Warehouse and The Refinery, illustrate how the bank puts your money to work, hard work in fact. George Washington himself has been recruited by BanMed to help invest your dollars!