digital media advertising

Du to double investment in digital media advertising

Mon, 2011-05-30 10:40 - By  

According to The National, telecoms operator du plans to double the amount of advertising it places on digital media over the next two years. Osman Sultan, the chief executive of du, says that the company is aiming to devote more than 14 per cent of its advertising budget to online media by 2013.


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