Elie Khouri | mediaME

Omnicom Media Group MENA partners with art charity to give children a fresh START

Wed, 2012-03-14 11:18 - By

Announcement, Events, Media, Al Madad Foundation, Art Dubai, Elie Khouri, Mina A’Salam hotel, Narmeen Abu–Shashieh, Omnicom Media Group MENA, Royal Gala Dinner, START

Omnicom Media Group MENA, the holding group of leading communications planning networks OMD and PHD, has announced its support of START, the non-profit organization that aims to bring enrichment opportunities to children in the Middle East through art. The first activity in this partnership is a major fund-raising initiative later this month.

Promotions reshape Omnicom Media Group’s investment management structure

Mon, 2012-02-06 11:39 - By

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Announcement, Media Business, Media, Chadi Farhat, Elie Khouri, investment management structure, Karim Koraytem, Omnicom Media Group, Promotions, Wissam Najjar, Ziad Chalhoub

Omnicom Media Group MENA, the holding of communications planning networks OMD and PHD, has named its new Regional Executive Director-Investments. Chadi Farhat, currently the General Manager of OMD’s office in Beirut, is taking over from Karim Koraytem.

Regional TV industry faces difficult year as advertisers cut spending

Thu, 2012-01-19 08:56 - By

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Advertising Business, Advertising News, Digital Media, Media Business, Advertising, Media, Ad spend, Digital Media, Elie Khouri, Omnicom Media Group, television as spend, thenational.ae

According to Elie Khouri, the chief executive of Omnicom Media Group in the Middle East and North Africa, television ad spend will decline by 5% in 2012. Khouri said that multinational advertisers are becoming increasingly cautious when it comes to regional TV advertising, and this would suppress TV revenues. "I estimate it's going to be down by 5% this year. Multinational clients are holding back."

Focus on talent reinforced by Omnicom Media Group MENA leadership award

Wed, 2012-01-18 09:06 - By

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Announcement, Other, Elie Khouri, Omnicom Media Group (OMD), Omnicom Media Group MENA leadership award, Shadi Kandil, Tamela Scotcher

OMD adds 12 Gemas Effies MENA to its effectiveness credentials

Mon, 2011-11-28 14:15 - By

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Digital Media, Events, Media, Effie Effectiveness Index, Effie Worlwide and the World Advertising Research Centre (WARC)., Elie Khouri, GEMAS Effie MENA Awards, Henkel, Marico Industries, OMD, Omnicom Media Group MENA, Pepsico, Ronald Koukjian, Shadi Kandil

OMD has won several Gemas Effies this year at the annual award ceremony .The Gemas Effie MENA Awards saw the regional network build on its impressive track record at the event by winning 12 awards. In 2010, it had won six and five the year before.

Omnicom Media Group MENA and July Systems partner to develop mobile marketing opportunity

Mon, 2011-05-23 06:31 - By

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Announcement, Content Business, Media Business, Media, CBS, Dubai Media City, Elie Khouri, ESPN, July Systems, Omnicom Media Group MENA, Prem Bhatia, Viacom

Omnicom Media Group MENA and July Systems yesterday announced a partnership that will enable media owners to create and monetize content on mobile internet platforms.

Mobile internet is set to become the primary

Record attendance shows social media engagement is a marketing priority in the GCC

Thu, 2011-02-10 10:28 - By

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Events, Media Business, Media, Charlie Crowe, Elie Khouri, Omnicom, Omnicom Media Group, Omnicom Media Group Media Innovations Forum, Pepsi, Twitter

The 330 marketing professionals who attended this year’s Omnicom Media Group Media Innovations Forum are the most visible sign that social media engagement features very high in brands’ marketing communications plans. While many are now active in social media, brands still need to anticipate the rapid transformation of consumer habits and attitudes in order to capitalize fully on the opportunity this medium presents.

Marketers to explore the new frontier of consumer engagement through social media

Thu, 2011-01-20 11:10 - By

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Events, Media Business, Media, C Squared, Charlie Crowe, Choueiri Group, Elie Khouri, OMD, Omnicom Media Group, Patrick Gardner, PHD

Recma ranks OMD as top Emea and global media brand

Mon, 2010-08-02 22:06 - By

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Media Business, Media, APAC, Elie Khouri, EMEA, Global Billings Report, LATAM, Mainardo de Nardis, Media Agency Industry, Media Group Mena, Nikki Mendonça, OmnicomOMD, Recma, Research Company Evaluating

In the 12th edition of the Research Company Evaluating the Media Agency Industry (Recma)'s Global Billings Report published last month, Omnicom network OMD has once again emerged as the global market leader and been named the top agency in the Emea region. It earned a similar distinction on a global level.

Henkel appoints OMD on its MENA media account

Sun, 2010-07-18 18:45 - By

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Media Business, Media, Dac, Dusseldorf, Elie Khouri, Henkel, Mohamed Siam, OMD, Omnicom Media Group, Palette, Persil, Pril, Shadi Kandil, Theramed

Henkel, one of the world's leading FMCG manufacturers with brands such as Persil, Dac, Pril, Palette and Theramed, has consolidated its media account across the whole MENA region for the first time and appointed OMD after an extensive pitch process.